Thursday, May 15, 2014

Greetings!

It's been a long-standing dream of mine to make a living working in a creative field.  This motivation drives my insatiable appetite for developing my skills and artistic talents. This path led me to Quinsigamond Community College where I received an Associate Degree in Applied Arts.  The Applied Arts Division recognized leadership traits in my work ethic and I was recruited for a position as a student mentor. Subsequently, I was invited to sit on the Quinsigamond Community College Academic Affairs Committee.

My desire to continue learning took me to Anna Maria College (AMC) where I obtained a Bachelor of Arts Degree in Art & Business, with a minor in Graphic Design.  I graduated summa cum laude and was soon contracted by the President of Marketing and Public Relations at AMC to oversee the college’s web and social media marketing efforts.

I worked very closely with Student Activities to market their events.  My efforts proved to be successful judging by the major increase of participation by the student body. I applied strategic and innovative methods of communication through CMS and social media platforms to effectively increase the college’s web and social media traffic by 126%.

Improving student engagement through communicating, brainstorming, and building on ideas with the students, staff and faculty of the college was an extraordinarily valuable experience for me.  I worked closely with college leadership to develop a strategic marketing communications plan that succeeded for numerous stakeholder groups.  Successfully implementing strategy at a large organization like the college was really encouraging. I decided to enroll in business school to learn more about social marketing.  In 2014 I earned an MBA from Anna Maria College with a concentration of Leadership in Marketing Ethics.

I now offer my services as an independent consultant and freelance designer.  I offer clients over ten years of experience in Graphic Design, Creative Writing, Videography, Sales & Marketing, Photography, Copywriting, Audio Production, and Music Performance.  I create unique multimedia marketing collateral, suitable for social media and numerous other channels.

Looking toward the future, I am planning on exhibiting my work more frequently in local shows and galleries.  I will update this blog with events as I book them.   I expect to produce much more conceptual art, writing, and satire.

I believe that all good art makes the viewer stop and notice something that is usually taken for granted.  In this way, designers have the responsibility and the means to transform ideas into tangible change in the communities they serve.  This blog aims to inspire some of that.  Welcome.

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